Strategic Leadership: The Art and Science of Managing with Vision

Dr. Anitha B is an accomplished academician and social work professional with over two decades of experience in teaching, research, and community engagement. Currently serving as an Assistant Professor at the National School of Business, Bangalore, she also coordinates "Sahaay" – a center for community activities and is an active member of the institution's Women Cell.

With a Ph.D. in Social Work from Tumkur University, Dr. Anitha specializes in issues related to single parenting, community development, and mental health. She has held leadership roles at various institutions, including AIMS Institute and Ganga Kaveri College, where she headed social work departments and spearheaded impactful programs for students and communities alike.

Her research contributions span multiple domains, including child labor, sanitation, gender studies, and the psychological well-being of youth. She has presented and published papers at national and international conferences, with notable works on topics such as "Smartphones and Destabilization of Relationships" and "Impact of COVID-19 on Green Marketing." Additionally, she has developed course content on NGOs and NPOs and holds a patent related to real estate media influence in rural India.

Beyond academia, Dr. Anitha is an advocate for social justice, serving as a POSH Act Trainer, a member of the Ethical Committee at Akash Medical College, and a counselor at IPDP NGO. Her commitment to social causes is evident in her extensive work with NGOs, research institutions, and community development projects.

Dr. Anitha’s work exemplifies a blend of academic excellence, social responsibility, and a deep commitment to empowering communities through education, research, and advocacy.

Dr. Haritha M is a dedicated academician and researcher with expertise in finance, accounting, and business management. She holds a Ph.D. in Commerce and has extensive experience in teaching and research. Her work focuses on financial analysis, investment strategies, and corporate governance. A prolific author, she has published research in reputed Scopus and Web of Science journals. Passionate about knowledge dissemination, Dr. Haritha actively contributes to curriculum development and professional training, shaping future business leaders with her insights and expertise.

Dr. Pradeep S is an accomplished academic and marketing professional with a diverse career that spans both industry and education. Hailing from a rural area near Bangalore, Dr. Pradeep completed his MBA in 2008 from Reva Institute of Technology and Management. Early in his career, he joined SiliconIndia.com, India’s largest networking portal, as a sales executive. Recognizing his talent, he was quickly promoted to franchisee manager for SiliconIndia’s online courses, which have since become a major success.

Driven by a passion for marketing, Dr. Pradeep earned a PG Diploma in Marketing from Mysuru University in 2010. Although he had opportunities to further his career in corporate roles, he was inspired by his father, a teacher, to pursue a career in education. In 2011, he chose to follow this noble path and joined Sai Vidya Institute of Technology as an Assistant Professor, where he held various academic roles under the mentorship of Dr. Jogish.

Dr. Pradeep is a prolific researcher with 19 published research papers, including 7 international papers and 2 journal publications in the management domain. His contributions to academia also include authoring and co-authoring textbooks for Bangalore Central University. He has further distinguished himself as an innovator, holding patents for IoT devices designed for the banking sector, as well as a patented marketing management device in the sales domain.

In addition to his academic achievements, Dr. Pradeep is a freelance consumer behavior auditor for numerous multinational corporations, including McDonald’s, Raymond’s, Arvind Mills, Croma, KFC, Indigo Airlines, Tanishq, Tata Motors, and many others. His expertise in understanding consumer trends and behavior has made him a sought-after consultant in the industry.

He has also been recognized internationally, having been nominated for and participated in a faculty exchange program at Cyberjaya University, Malaysia. Currently, Dr. Pradeep serves as an Assistant Professor at the Ramaiah Institute of Legal Studies, where he continues to inspire and mentor students while staying at the forefront of research in management and marketing.